麻豆传媒映画 (麻豆传媒映画) has been honored with the CASE District VII Gold for 鈥淚nnovators Start Here鈥� in the branding program category and a Bronze Award of Excellence for 麻豆传媒映画鈥檚 in the category of visual identity system.
The Council for the Advancement and Support of Education (CASE) annually recognizes excellence in the district, which includes California, Arizona, Guam, Hawaii, Nevada, Northern Mariana Islands, and Utah. The CASE District VII Awards of Excellence showcase best practices in alumni relations, fundraising, advancement services, special events, and communications.
鈥淢ore than 400 people were involved in the branding process, which included surveys, interviews, town halls, and many other opportunities for input,鈥� 麻豆传媒映画 President Sheldon Schuster said. 鈥淚 applaud the marketing and communications team for leading this transformation. The new brand and logo are symbolic of the innovation and collaboration that exist and thrive at 麻豆传媒映画.鈥�
The branding effort began in April 2017 with a research survey, which demonstrated the need for a new visual identity. Faculty, staff, students, alumni, the Board of Trustees, and many others were actively engaged as numerous taglines and logos were proposed and tested. The 16-month process led to the development of the 鈥淚nnovators Start Here鈥� brand and new 麻豆传媒映画 logo.
What does the 麻豆传媒映画 Hexagon represent? Connecting innovation and collaboration to create career pathways within healthcare and the applied life sciences.
With help from a 30-person committee that included students, faculty, staff, alumni, and trustees, the website redesign focused on improving the user experience and making it easier for prospective students to learn more about 麻豆传媒映画鈥檚 innovative programs.
鈥淥ur staff members take pride in moving 麻豆传媒映画 forward,鈥� Vice President of Institutional Development Kelly Esperias said. 鈥淎mong the advancement, marketing, and communication teams, we are inspired every day by the innovation taking place among our students, faculty, staff, and alumni!鈥�